Vendor
Audigent
Company Website
- Data Platform
Audigent’s data platform empowers publishers and advertisers with privacy-safe, first-party audience insights, enabling precise targeting, identity resolution, and monetization across omnichannel campaigns without relying on cookies.
- Advertisers Data Platform
Audigent’s Advertisers Data Platform enables brands to build, own, and activate exclusive first-party audience segments using deterministic data. It transforms media spend into long-term audience assets, driving campaign efficiency, privacy compliance, and strategic control without relying on third-party data silos.
- Hadron ID
Hadron ID™ is Audigent’s cookieless identity solution that enables real-time audience identification and bidstream enrichment using first-party, contextual, and site-level data, driving monetization for publishers while ensuring privacy compliance and ultra-low latency decisioning.
- Data Agency
Audigent’s Data Agency is a full-service media strategy and trading solution that delivers campaign performance through tailored audience segments, deterministic data, and real-time optimization. It empowers brands with custom media plans, cross-device attribution, and premium inventory activation without relying on third-party data.
- ContextualPMPs
ContextualPMPs™ are data-rich, privacy-centric programmatic deals that deliver scalable, high-performing media without targeting specific devices. They enable efficient spend optimization across multiple publishers, operate cookieless and deviceless, and are futureproofed for evolving privacy standards.
- CognitivePMP
CognitivePMP™ is a cookieless, deviceless programmatic media solution that uses predictive identity data and AI to analyze audience behavior across 500,000+ digital properties, enabling scalable, privacy-safe targeting and campaign activation through a single deal ID.
- SmartPMP
SmartPMP™ is a programmatic media solution that combines premium publisher inventory with deterministic first-party audience data into a single deal ID, enabling simplified campaign activation, improved targeting accuracy, and enhanced performance without relying on third-party cookies.