VINtelligent AI is Impel’s proprietary data solution designed to make your marketing investments go further. Personalization drives engagement. That’s why leading automotive retailers rely on Impel for data and content that powers the industry’s most personalized communications. By enabling digital experiences tailored to individual shopper preferences, dealers no longer need to rely on generic “one size fits all” marketing communications. It’s the key to keeping shoppers and customers coming back for more.

Features

• Proprietary Data Platform: Leverages unique, VIN-level data to enhance marketing precision and relevance.
• Personalized Communications: Enables digital experiences tailored to individual shopper preferences.
• Automotive-Specific Intelligence: Built for the needs of automotive retailers and OEMs.
• Integration with Impel Solutions: Seamlessly connects with Impel’s suite of marketing and merchandising tools.
• Data-Driven Campaigns: Supports highly targeted, data-driven marketing campaigns.

Benefits

• Higher Engagement: Personalized communications increase shopper and customer engagement.
• Maximized ROI: Makes marketing investments more effective by targeting the right audience with the right message.
• Customer Retention: Keeps shoppers and customers coming back with relevant, tailored experiences.
• Competitive Advantage: Dealers move beyond generic marketing to deliver industry-leading personalization.
• Seamless Experience: Integrates with existing digital retailing and marketing platforms for a unified workflow.